HYPRNalu Editorial

 
 

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Overview

Ian Foo and Lauren Turnbaugh founded Hypr Hawaii SUP and Surf in Kona, Hawaii, in 2003. With their love for getting out on the water and knowing that the Hawaiian landscape is best viewed from the sea, they have been pioneers of the stand up paddle board resurgence that started on the beaches of Hawaii and has now spread across the world.

At the beginning of the COVID pandemic, and with suddenly a lot of time on their hands, they reached out to me to shoot a series of new images for their stock library.

 
 

 

07.25.2020

 


Date published /07.25.2020

 

.NEWS /HYPRNalu Editorial

 
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HYRPNalu

01/ We created the start of a new series of stock images for HYPRNalu’s library.

02/ From the beginning, I wanted to incorporate the ocean-lifestyle company’s graphics designs into the images.

 

Highlights

I shot the editorial with little lead time and with professional ocean sports athlete Laura B. Because we had little time to plan the images and set ups, we decided to head to a near by beach and play-it-by-ear.

I shot the images knowing that I would incorporate the company’s supporting graphics into as many images as possible. I’m very pleased with the results.

 

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I incorporated the company’s supporting graphic elements into as many images as possible.

 

.NEWS /HYPRNalu Editorial