I was introduced to the CEO of WYSE Technology through a close friend while living in San Francisco. WYSE was in the process of either being acquired or potentially listing on the NYSE. The company’s legacy branding was in need of a refresh. I was retained to assist their marketing department with this effort with the end product being a slick investor vision reel. In phase one we created a series of conceptual storyboards for the company to animate how a revised visual identity would look and how it would be deployed in a potential investor reel. These storyboards and design directions were approved. Luckily for WYSE (but unlucky for us), the company was acquired by Dell so our work was never able to come into its will form.

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